CASE STUDY — WHISKY

Compass Box — S&S 10 Year Anniversary

Celebrating Stranger & Stranger’s 10th anniversary of collaboration with Compass Box Whisky Company — a visually arresting pack built around a previously untested label stock.

CLIENT

Compass Box Whisky Co.

ROLE

Production Design

DELIVERABLES

Pack specification, material validation, print-ready artwork

YEAR

2018

PRODUCTION DESIGN COMPLETED WHILST AT STRANGER & STRANGER. CREATIVE DIRECTION & BRAND DESIGN BY THE S&S STUDIO TEAM.

Compass Box × Stranger & Stranger 10th anniversary — embossed and gold-foiled pack

The Challenge

I designed a specification built around ‘Fibreform’ — a label stock chosen for its high tensile strength and tear resistance, which allowed for unusually deep embossing and a tactile, classically inspired marbled finish. The catch: this stock is not typically used for bottle labelling.

The Approach

Extensive testing was undertaken with both the material supplier and the printer to validate adhesion performance before committing the design to an unproven substrate.

The Result

Extremely detailed sculptural embossing and debossing, paired with foil-plate engraving, delivered a highly memorable anniversary pack.